Home Industries Retail “Kuch New Ho Jaye” - Zivame launches a fresh consumer campaign

“Kuch New Ho Jaye” – Zivame launches a fresh consumer campaign

Bangalore, May 26, 2021:  Move aside models, cue in us! Zivame – India’s leading women’s intimate wear destination announces their latest campaign Kuch New Ho Jaye featuring Zivame consumers and its own employees! The campaign encourages women to experiment and explore intimate wear with Zivame. From finding their right fit using Fitcode, to experimenting with prints and colours, to trying out new Activewear and Nightwear styles, Zivame is encouraging women to try something different within the safety and comfort of their homes.

The campaign focuses on real women proudly showcasing products from Zivame making the brand more relatable to its core consumers.

Speaking about the campaign, Ms Khatija Lokhandwala, Head Marketing, Zivame, said, “We wanted to encourage consumers spending a large amount of time at home to explore and experiment with intimate wear and discover something that they love. The use of Zivame consumers in our imagery is aimed to have women look at our products and see them on bodies they can relate to”.

LinkKuch New Ho Jaye- with Zivame!

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -

Most Popular

Pop Icon Alisha Chinai likely announce her new plans on ‘Jay-Ho!’ The Jay Kumar Show

The popular US talk show, 'Jay-Ho', would be featuring Alisha Chinai, the pop icon Made in India. Speculations are high about her sensational announcements...

GROHE Essence Ceramic: Beauty in its Purest Form

National, September 23, 2021: GROHE, a world leader in sanitary fittings, a division of the LIXIL Group has launched their all-new Essence Ceramic collection. It provides...

Notion introduced contemporary “Wooden Stair Board flooring” to enrich your home interiors

National, September 23, 2021: Stairs are much more than a link between two levels or spaces at home. They are rather the focal point...

Adding Beauty and Function with Ficus Fine Living Lamps

National, September 22, 2021: Lamps are eye-catching accessories that add a touch of elegance to your home's decor. A lamp is much more than...

Recent Comments